It doesn’t take a genius to figure out that we’re in the midst of a crisis, and there’s a lot of unemployed people out there. Its frightening. What’s one of the first budgets to be cut? Training. And sales and marketing.
Most companies cut back on the marketing – because they don’t see it as an investment, but an expense. And that’s because most companies are just throwing money away. Some magazine will ring them out the blue – and they’ll advertise in it. Some directory will ring them out the blue – and they’ll spend money on it – without really questioning whether or not it’s worth the time, effort and energy.
As a result – many companies are having to let their sales and marketing staff go, because they cannot justify the cost they have to their business. Where are the sales which they’re supposed to be bringing in?
Why is Multi-Level Marketing the future?
Network Marketing is the future because companies have cottoned onto the fact that what gets rewarded directly, gets done. You have MOTIVATED keen, enthusiastic sales people, who when SUCCESSFUL are paid way and beyond anything that they’d ever get in a traditional 9 to 5. They then train others to be just like them – and get paid for helping those to achieve their targets too. Residually. It’s win/win all round.
Interestingly, many people shy away from Network Marketing. If you advertise a job – minimum wage – sales… you’ll be flooded with applicants. Advertise that same job opportunity as one whereby your direct success will be linked to your compensation… and fewer people want to apply for it. Why is that?
Is it because ‘most people’ prefer a safe, secure 9 to 5 where they get paid – whether they perform or not? Or is it because ‘most people’ are no good at what they’re paid to do – and they know that they need the security of a regular pay cheque because they wouldn’t get paid otherwise?
I’m not sure. But I do know this. If companies could pay solely for those sales people who perform – then the world would turn upside down.
MLM is the future – but you have to be a visionary to see it.
Can you see it?
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